Our Story
They say life is a gamble. But at Tres Dados Tequila Company, the founders learned early that when the stakes are high, you don't just play the game you change it.
Founded by Kenneth White, Sr., president, and visionary who turned lessons learned on the streets into a blueprint for success, Tres Dados was built on resilience, brotherhood, and the courage to roll the dice on your dreams. Alongside CEO Maurice White, and CFO Brian Slover, the team turned a game of chance Cee-Lo into a symbol of control, confidence, and victory.
From the streets of Cleveland to the heart of Jalisco, Mexico, Tres Dados blends hustle and heritage into every bottle. Each tequila is crafted from 100% Blue Weber Agave, grown and harvested in the red volcanic soil of Jalisco the birthplace of authentic tequila. It's a family-owned legacy built on the belief that no matter where you start, excellence is always the winning roll.
Every bottle of Tres Dados is a masterpiece shaped like three stacked dice, representing risk, reward, and respect the code of both the streets and success. Each flavor carries its own story, its own roll, and its own inspiration.